These are the visions of fourteen third-year Fashion students.
A collaboration with seven Swedish fashion brands and fourteen third-year Visual Communication students at Beckmans College of Design.

beckmans.se

Fashion collaboration 2016


CARIN WESTERCHEAP MONDAYFILIPPA KHOPEHOUSE OF DAGMARIDA SJÖSTEDTWHYRED

Creators

Fashion


Livia Schück

Jenny Larsson

Petra Norden

Anna Scholz

Olle Daunfeldt

Isabelle L. Knobel

Amanda Blom
Josephine Bergqvist

Siah Javaheri

Victor Lind

Johanna Welinder

Filippa Borenius

Emma Röstlund

Klara Modigh
Visual Communication


Elin Klefbom
Linnea Mesko

Anna Dormer Volgsten
Johanna Nyberg

Petter Monsen
Simon Kraft

Axel Lokrantz Månson
Josef Ruona
Madelene Lindberg
Miriam Nicole Zirignon

Atsushi Hagihara
Justin Boyesen

Kristofer Gullard Lindgren
Tomas Möller

Carin wester

Carin wester


Livia Schück

"Mixtured"

I wanted to work with prints like Carin Wester does but in other, more alternative ways. I took a lot of inspiration from the artist Adrián Villar Rojas who is mixing different elements in his sculptures, such as the sterile or industrial with organic objects. I translated his way of working into combining classic recognizable garments with random structures and details. Both to create prints integrated within the garments and also to give a twist to the traditional everyday wear, which I believe can be as interesting and innovative as the more experimental and alternative fashion.

Thanks to:
Marie-Louise Schück, Vivianne Kontros, Hanna Björklund, Line Westring.


Jenny Larsson

"Somna om"

I set my alarm at 7am, with 20 subsequent alarms to make sure that I would wake up and be on time for my appointment with Carin Wester. Carin’s design is personal with attractive shapes and prints. I went to sleep with dreams of making something that is related to my everyday life. Soft forms and carefully chosen colors.

Thanks to:
Erik Iggmark, Solveig Larsson, Kyrre Mathisen, Vivianne Kontros, Birk Söödi, Enrico Gualersi, Anne Deval, Carin Wester.

Livia
Schück

Jenny
Larsson

Elin Klefbom
& Linnea Mesko

Film:
Director of Photography: David Hellman
First Assistant Camera: Carolina Nordlund
Second Assistant Camera: Niclas Törnblom
Gaffer: Aimar Bergan
Phantome Operator & DIT: Max Strömberg
Production Assistant: Kristoffer Hellman, Frida Borgstedt
Editor: Mattis Gustafsson
Sound: Gustav Landbecker
Grading: Annika Pehrson
Music: Adam Tensta – “Let me” (Instrumental)
Hair & Makeup: Angelica Beckman
Model: Miriam, Le Management

Editorial:
Photographers: Elin Klefbom, Linnea Mesko
Models/Photographers: Cajsa Wessberg, Sofia al Rammal
Makeup: Helena Eriksson
Special thanks: Ljud & Bildmedia, Delight Studios, RMH Sweden, Ogeborg, Frida Sundqvist

Cheap Monday

Cheap Monday


Petra Norden

"When I Grow Up"

When working with Cheap Monday, the most important thing for me was to keep the youthful arrogance, but to make it in a more adult manner. As if the Cheap Monday customer has grown up a bit. Inspired by lacing in Cheap Monday’s AW15 collection, I used my own way of tying the garments. A metaphor for getting tangled up in the newly acquired adult life, as well as for keeping your emotions in place.

Thanks to:
Ireneo Ciammella.


Anna Scholz

"Painted by a Madman"

The ambition has been to enhance the subcultural aspects of the Cheap Monday brand. My inspiration has been painters and the spontaneous color stains that appear on their garments as they create their artwork. Stains that become almost synonymous with the process of art making.

Thanks to:
Ewa Scholz, Ireneo Ciammella.

Petra
Norden

Anna
Scholz

Anna Dormer Volgsten
& Johanna Nyberg

The Waiting Room is a fashion film concept about the unexpected meeting between strangers. Inspired by psychological thrillers and the aesthetics of David Lynch, the film shows a new direction for the Cheap Monday brand.

Director of Photography: Viktor Kumlin
Lighting Design: Fredrik Nordesjö
First Assistant Camera: Malin Gutke
Second Assistant Camera: Lina Hedestig
Assistant Director: Jens Holmlund
Sound Designer: Fredrik Lantz
Grading: Annika Pehrson
Soundtrack: Ludvig Paulsrud
Makeup Artist: Jasmine Ärnström
Hair Stylist: Jennyfer Brandon-Cox
Models: Max Olsson, Haddy Harju, Jonas Strämberg
Photographer: Frida Sundqvist

Special thanks: Light In A Room, Kulturama, Swiss, Red Pipe, Einar Mattsson, Östermalms Hyrbil, Grand Hotel, BB Stockholm Family, Elof Loelv, Sofia Skogquist, Tomas Möller, Marcus Nystrand, Evelina Åström

Filippa K

Filippa K
k


Olle Daunfeldt

"Acid Rains"

I’ve worked with Filippa K Man and I was inspired by their timeless aesthetics, their use of sustainible materials and the general idea of less consumption. I’ve done broad research around pollution and the increasing carbon footprint created by mankind. Finally I’ve found the essence of my collection: the toxic acid rain

Thanks to:
All the intensifying madness that surrounds us!


Isabelle L. Knobel

"Customize Your Skin"

My starting point for this project was Filippa K’s focus on minimizing the throwaway mentality. My goal was to create garments that become skin
– a way of creating your own identity and expressing your personality through your clothes by tattooing them. It’s a way of renewing your wardrobe without needing to consume.

Thanks to:
Tattoos by Isak De Jong, Tärnsjö Garveri, David Wiksten.

Olle
Daunfeldt

Isabelle
L. Knobel

Petter Monsen
& Simon Kraft

Director: Robin Ehlde
Director of Photography: Josephine Owe
First Assistant Camera: Felicia Semitjov
Gaffer: Samuel Gonzalez
Stylist: Louise Stangl
Choreographer: Jasmine Attié
Editor: Fredrika Andersson
Grading: Sabina Tornberg
Virtual Reality: Bo Gustavsson
Sound Mixing: Jakob Myrman
Music: Hagard
Voice: Monte Reid
Copywriter: Mathias Klang
Photographer: Josephine Owe
Models: Nille Lindqvist, Felicia Holmgren

Special thanks: Ljud & Bildmedia, Budcompaniett, Prime Burger, Ingelsta Kalkon, By The Bakery, Bröd & Salt, Friends of Adam, Petit France, Grönsaksboden, Mediamonks, Filippa K, Synk Casting, Per Kraft, Mediamonks, Samsung, Wioletta Staaf

Fashion Design: Filippa K, Olle Daunfeldt & Isabelle Larsson Knobel.

Hope

Hope
H


Amanda Blom

"Convergent"

In my work, I wanted to capture the essence of Hope and work with the brand’s utility reference. I wanted to focus on details, both in the aspect of function and non-function to create a loose fitting and strong silhouette. My work has been about finding a new take on the brand’s uniformity.

Thanks to:
David Brask, Clara Jängnemyr, Christina Makroff, Frida Bard.

Josephine Bergqvist

"HOPE FAITH LOVE"

I wanted to work with Hope’s raw and authentic look and in a playful way add attitude. The collection is inspired by naive art and focuses on color combinations and how patterns and images can be created by laser cutting fabrics and leathers in many layers. The ambition was also to find a new way of deconstruction in classic tailoring by using new techniques. The silhouette is clean and well fitted to put emphasis on the new materials. The collection carries a happy message in a world full of horror.

Thanks to:
Frida Bard, Jonatan Nilsson, Jens Löfgren, Nicole Walker, Liisa Bergström, Caroline Brendov, Tärnsjö Garveri, Makerspark.

Amanda
Blom

Josephine
Bergqvist

Axel Lokrantz Månson
& Josef Ruona

Director of Photography:
Adrian Levander
First Assistant Camera: Fredrika Öberg
Gaffer: Kalle Dahlberg
Grip: Joel Andersson
Set Design: Karin Myrenberg
Prop Makers: Lisa Jonsson, Fredrik Sahlström, Ida Björses
Editor: Robin Siwe
Assistant Editor: Anna Olsson
Post Production: Chimney
Visual Effects: Ruslan Ogorodnik
Grading: Oskar Larsson
Stylist: Martin Persson
Makeup Artist: Elva Ahlbin
Hair
Stylist: Sainabou Chune
Model: Helena Larsson
Choreographer: Fanny Svensson
Best Boy: Emil Kullberg

Special thanks:
Blondie Logistics, Chimney, Strange Cargo, Elite Models, Filmhuset, Apricote Stone, Fredells, Ljud & Bildmedia, Beijing 8, Vink Plastics, Strange Cargo. Fashion Design: Amanda Blom & Josephine Bergquist.

House of dagmar

House of dagmar


Siah Javaheri

"Fluid Boundaries"

In my interpretation of House of Dagmar, I wanted to work with color, print and sophisticated materials but also with a topic that is important to all of us. As the climate redesigns the map of our world, borders and boundaries will become less important. Continents and nations will merge as borders become fluid. My woman is powerful, selective and conscious of the world around her. The silhouettes are therefore inspired by the power dressing of the 1980s.

Thanks to:
Giuseppe Zuppardo, Malin Delin, Kristina Tjäder, Sara Sjöbäck.


Victor Lind

"Liberosis"

In trying to understand the House of Dagmar, I wanted to pick it apart trying to see how they could still, with- out bold colors and powerful prints, set themselves apart from the rest of the Swedish brands. I wanted to create a sober, minimalist collection with a raw and rough feeling, yet with the soft and feminine shapes and sensuality that I think symbolize the House of Dagmar. A collection inspired by melancholia and seasonal affective disorder.

Thanks to:
Jasmine Kjellberg, Kristina Tjäder

Siah
Javaheri

Victor
Lind

Madelene Lindberg
& Miriam Nicole Zirignon

For a long time fashion brands have personified their style and values in a fictional character, someone you can become by wearing their brand. The Chanel girl, the Céline woman. But fashion communication is changing, and we wanted to create a concept based on something more universal, something a lot of people can identify with. Something like the weather. It affects us both on the inside and outside, whether we want it or not. It’s beautiful yet powerful, and it can change your whole day. It’s out of our control. We chose to focus on still images and animated gifs as they communicate the concept in the best way.

Photographer: Patricia Reyes
Stylist: Martin Persson
Makeup Artist: Pari Damani
Hair Stylist: Sherin Forsgren
Models: Miriam, Le Management, Linn, MIKAs
Assistant: Matilda Dahlgren

Special thanks:
Paradiset, Svensk Kombucha, James & Perra Studio, Tomas Möller, Kristofer Gullard Lindgren. Fashion Design: Siah Javaheri & Victor Lind

Ida Sjöstedt

Ida Sjöstedt


Johanna Welinder

" (=^-ω-^=) "

I think what Ida Sjöstedt and I have in common is an interest in commenting on the clichés and ideas around the female character. In this project, I wanted to focus on developing my drawing and see what my naive illu- strations would look like combined with something more classic and respectful, like the blazer. I also felt like bringing something unrefined to the brand.

Thanks to:
Eli Mai Huang Nesse, Skofeber.se.


Filippa Borenius

" 'I love being a male model' "

It’s all about expressing yourself with your body and clothing as an extension of your own identity. Ida Sjöstedt gives freedom to the individual – an expression without rules. For me, it’s important to allow the individual to communicate one’s own self without restrictions. To tell your own story and be able to use controversial codes. To determine your own values and infuse them with new meanings.

Thanks to:

Vasuma, Vittorio Grasso, Lars Borenius,
Douglas Mourou, Jasmine Falk, Evelina Kollberg, Marika Ekblad, Tina Mourou, Erica Mori,
Alva Ilta Johansson.

Johanna
Welinder

Filippa
Borenius

Atsushi Hagihara
& Justin Boyesen

Director of Photography: Zoë Que
Interior: Note Design Studio, Fogia Collection AB
Gaffer & Photographer: Alexander Bello
Editor & Grading: Zoë Que
Stylist: Anna Sundelin
Hair & Makeup: Emike Szanto
Assistant: Marcus Nystrand
Models: Katrin Östlund, Kamilla Halid

Special thanks:
Ljud & Bildmedia, Siri Holm, Isa Andersson, Ymer Andersson, Philip Warkander, Adam Gustafsson, Johan Hermansson, Andreas Andersson. Fashion Design: Filippa Borenius & Johanna Welinder.

Whyred

Whyred
W


Emma Röstlund

"Fashion Collaboration – Whyred"

Thanks to:
Anna-Michaela Sommerfeld, Roland Hjort, Pia Thorup Steen, Torsti Kiwi, Karin Jönsson.


Klara Modigh

"Whyred Office Resort"

I spent the summer working in an office environment. I wore my yellow beach slippers to work and felt bad ass. I find it interesting that such a happy look as vacation clothes can be rebellious. I think it’s because it signals too much freedom. My collection is a mashup of office clothes and my vacation, within Whyred’s universe of tailoring and mixing artforms.

Thanks to:
Roland Hjort, my boyfriend Daniel

Emma
Röstlund

Klara
Modigh

Kristofer Gullard Lindgren
& Tomas Möller

Photographer: Johan Andrén
DoP: Kristofer Gullard Lindgren & Tomas Möller
Stylist: Amanda Hörlin
Hair & Makeup: Lovisa Lunneborg
Models: Petra ”Pyret” Marklund, Tove Svedling.
Assistant: Emil Balesic
Music: Nikita Quasim ”Freshman Year”

Special thanks:
Beijing 8, UnCut Filmproduktion, Lily’s Burger. Fashion Design: Klara Modigh & Emma Röstlund

Contributors

Fashion ShowShow
Coordinator: Marika Hansson

Hair:
Toni & Guy

Makeup:
Linda Mehrens MAKEUP ACADEMY

Visual Direction:
Josef Ruona
Petter Monsen
Simon Kraft
Axel Lokrantz Månson

Thanks to:
China Yggström

Lookbook Photography
Creative Direction:
Elin Klefbom
Linnea Mesko
Madelene Lindberg
Miriam Nicole Zirignon

Photographer:
Nina Holma

Stylist:
Natalie Olenheim

Models:
Anisa, Elite Management
Julia Andrea, Elite Management
Farah, Nisch Management
Cajsa Wessberg

Hair:
Elin Eriksson

Makeup:
Pari Damani

Thanks to:
Studio Mjuklyx
Visual Communication
Art Direction:
Anna Dormer Volgsten
Johanna Nyberg
Justin Boyesen
Atsushi Hagihara

Website
Creative Direction:
Kristofer Gullard Lindgren
Tomas Möller

Code:
Max Gustavsson

Special Thanks
Carin Wester
David Wiksten
Frida Bard
Ida Sjöstedt
Ireneo Ciammella
Kristina Tjäder
Roland Hjort
Acne Photography
Adamsky
We Are Group
Ljud & Bildmedia
Dagsljus
Light in a Room
James & Perra Studio
Delight Studios
Kulturama
Europa Sound & Vision
Note Design Studio
Uncut
Swiss
Fogia
Stockholmsgruppen
Nouveau Model Agency
Le Management
Global Model Scouting
PAP Studio
Berns Salonger
Association of Swedish Fashion Brands
Svensk Kombucha
Oriflame
Label.M